Work  _Architectural Rendering

Wood & Zapata New Soldier Field
Chicago IL

New Soliders Field - Chicago Bears. Studio2a created 291 seat views - one rendering for every section and every suite - for architects Wood & Zapata.

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291 "seat view" renderings were created to provide the "field view" from every seating section and suite. These 3d renderings were then converted to museum quality archival slides and projected one by one for prospective customers in a mock suite built in the Chicago Bears marketing center. Rendered images projected on the wall 16ft wide, simulate the feeling of sitting in the future suite or seating section of your choice and create instant sales. The Bears are not alone. This pre sales technique is now the norm for new stadium construction. Studio2a has created architectural renderings for similar major league projects including the Pittsburg Pirates and the Houston NFL. The renderings are easily incoporated into other marketing materials, such as brochures, interative cd-roms, or even webpages. www.houstontexans.com has an online version of the "seat view generator".

Since 1998, Studio2a has been creating 3d architectural renderings for architects. As highly experienced and well trained architects, Studio2a understands the importance of a distinguished presentation for your client. Visualize!

“In my experience there is one firm combining this capability for computer animation with both video and architecture experience and that is Studio2a. Studio2a combines education, experience and fluency across both of the mediums of video and computer animation but brings an understanding of architectural design that is critical to the contribution this work can make.”

Phil Hofstra, Principal, HOK Sport